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Entrepreneurship
Bachelor of Business
Course Details
CAO Code | AU505 |
---|---|
Level | 7 |
Duration | 3 Years |
CAO Points | 254 (2024) |
Method of Delivery | On-campus |
Campus Locations | Galway City – Dublin Road |
Mode of Delivery | Full Time |
Work placement | Yes |
Course Overview
Entrepreneurship is a way of thinking and behaving that can be taught. A Business with Entrepreneurship degree is ideal for students who would like to:
Start their own business
Revitalise an existing business, possibly a family business
Work in a progressive organisation that values employees with an entrepreneurial approach to work.
This degree will give you a solid grounding in business while strengthening your entrepreneurial knowledge, competence, know-how and skills. Entrepreneurs need to be able to communicate their vision, listen to input from others, sell their vision to employees/partners/investors, build teams and motivate employees.
You will be supported throughout by staff who share this ethos. After completing this programme, you can apply for Year 4 of the BBS (Hons) with Entrepreneurship.
Once students have been taught the initial business fundamentals, there will be a clear focus on Entrepreneurship subjects, including:
Introduction to Entrepreneurship
Family Business
Small Business Start-ups
Social Enterprise
New Venture Planning and Creation
Market Research
Innovation
Business Ethics
This programme was developed after consultation with Enterprise Ireland, a panel of entrepreneurs and an extensive review of published research. This programme does not need prior knowledge of business, accounting, economics or entrepreneurship. It is also not necessary that you come from a family business.
All students will complete the same first year, during which a blend of modules in business fundamentals will be learned. Focus on Entrepreneurship will commence in year 2. Small class sizes facilitate group work, project work and the development of practical and digital skills, ensuring an excellent career path in business or enterprise.
Business degrees at ATU Galway City are designed to allow students to switch from one business programme to another if they change their mind about what they want to study.
Course Details
Year 1
Semester | Module Details | Credits | Mandatory / Elective |
---|---|---|---|
1 |
Computer ApplicationsThe aim of this course is to provide the students with the skills to produce Word documents which incorporate text, graphics and appropriate formatting in a business context, and to use formulae, common functions, formatting, sorting, and charts in Excel to produce spreadsheets applicable to the business environment. Practical hands on application of Excel, Word and PowerPoint, these are skills that are applicable to any working environment by enhancing productivity, enable communication, facilitate data management and support a wide range of personal, educational and business activities. The collaborative nature of the skills attained demonstrate the adherence to sustainable development. Learning Outcomes 1. Demonstrate the ability to use MS Word, MS Excel and MS PowerPoint in a way that is aligned to how the software is applied in the business environment. 2. Create, design, and produce professional documents using Microsoft Word. 3. Build a business relevant spreadsheet and demonstrate formatting techniques, presentation styles, theuse of basic functions and formulas, using Microsoft Excel. 4. Create and design a PowerPoint presentation. |
05 | Mandatory |
1 |
Management Principles and Business EnvironmentThis is a foundation course in the study of management. It explores the discipline of management by focusing initially on the definition, role, skills and functions of management. Management theory, both classical and modern, is examined; in addition there is a strong focus on the business environment, as well as the modern trends in management, including lean manufacturing. It concludes with an assessment of the ethical responsibilities of business to society. Learning Outcomes 1. Recognise the role that businesses play in a modern economy and the role of the manager in managing an organisation. |
05 | Mandatory |
1 |
Academic and Professional Skills (SC:BS)The aim of this module is to develop academic and professional development skills for student success in higher education and beyond. This module combines online learning activities and small group workshops to focus on areas such as academic writing and integrity, creative thinking, problem-solving, time management, communications, group work, technology, innovation and presentation skills. Learning Outcomes 1. Apply appropriate tools and principles to optimise the learning experience. 2. Develop self-reflection practices for individual and group-work activities. 3. Recognise different information sources and apply the principles of academic integrity. 4. Assess a variety of professional communication practices and digital tools and apply to problem-solving. 5. Consider how the chosen discipline has a responsibility to wider society. |
05 | Mandatory |
1 |
Cultural Studies: IrelandOn successful completion of this module the learner should know, understand and/or be able to demonstrate the specificity of Ireland's rich cultural heritage: linguistic, literary and musical culture in terms of Ireland's varied contributions to contemporary international culture . Drawing on the past to inform the present, insights into Ireland's musical, literary, linguistic and filmic heritage will form a unique introduction for the learner on this rich and varied subject bearing in mind the United Nations Developmental Goals of inclusively, cultural and societal sustainability. Learning Outcomes 1. Understand and explain the specificity of Ireland’s linguistic, literary and musical culture 2. Demonstrate the presence of the past’ in Ireland’s varied contributions to contemporary international culture . 3. Form informed insights into the specifically cultural aspects of Ireland’s heritage |
05 | Elective |
2 |
Fundamentals of EntrepreneurshipThis module aims to provide the learner with a basic understanding of the role of Entrepreneurs and the importance of entrepreneurial behaviour. It introduces the learner to the entrepreneurial mind-set, opportunity recognition, business models, the nature of entrepreneurship and the entrepreneurial process giving a solid grounding on how to turn ideas into viable businesses which contributes to the economy by fostering job creation, innovation and problem-solving techniques. Learning Outcomes 1. Discuss the role of entrepreneurs and the entrepreneurial mind-set in business 2. Discuss the entrepreneurial process 3. Explain how entrepreneurial behaviour can affect organisational success or failure 4. Explain the supports in place for entrepreneurs and small businesses in Ireland 5. Explore a range of contemporary issues in the field of entrepreneurship including sustainability |
05 | Mandatory |
2 |
Principles of MarketingThe aim of this module is to provide students with an overview of the key concepts of marketing and the function of marketing in a business. Among the areas covered are the changing marketing landscape, creating and capturing customer value, analysing the marketing environment, understanding consumer and business buyer behaviour Learning Outcomes 1. Demonstrate an introductory understanding of the key concepts and frameworks of marketing. 2. Explain the key challenges and emerging trends in marketing theory and practice. 3. Apply basic principles of marketing to well-defined situations. 4. Explainmarketing’s role in business. |
05 | Mandatory |
2 |
SustainabilityThis module aims to develop student awareness of current and emerging sustainability issues in the international business context. The tensions between shareholder and stakeholder perspectives are also explored. The module is focused primarily on the international business context and underpinned by the United Nations (UN) Sustainable Development Goals. This module highlights the responsibility of business to develop strategies that create economic, social, and ecologic value. This comprises three sections: the first element focusses on understanding sustainability within the business context; the second part focusses on current sustainability issues; and the last part concentrates on the internal and external stakeholders. Learning Outcomes 1. Demonstrate an understanding of sustainability within a contemporary business context. 2. Contrast different theorieswhich inform howdecisions are made in the international business context. 3. Discuss sustainability strategies that respond to current and emerging sustainability issues. 4. Apply a stakeholder-orientated approach which creates economic, social and ecologic value. 5. Develop communication strategies with internal and external stakeholders to support sustainable action. |
05 | Mandatory |
Year |
Fundamentals in Financial and Management AccountingThis module introduces students to the concepts of financial and management accounting. Students apply the principles of double-entry bookkeeping, which underpins the financial accounts. The concept of controls is introduced through the bank reconciliation process. Students prepare accounts for sole-traders, and are introduced to ratio analysis. The management accounting element introduces students to the principles of product & marginal costing, Cost volume profit and budgeting. These principles are applied in a variety of scenarios. Learning Outcomes 1. Apply double entry accounting system to individual & nominal accounts, extract a trial balance and prepare final accounts for a sole trader 2. Distinguish between capital and revenue expenditure & apply principles to different scenarios 3. Evaluate different business formats from an accounting perspective 4. Evaluate differences between the bank statement and the nominal bank account & prepare the bank reconciliation & correcting entries 5. Analayse the performance of a business using ratio analysis 6. Explain the role of management accounting within an organization and the requirements for management information. 7. Classifycostsaccording to their function, nature and behaviour. 8. Calculate product cost using traditional absorption costing 9. Apply the principles ofcost-volume-profit analysis and interpret the results. 10. Prepare and present functional budgets and a cash budget for planning and control purposes. 11. Consider ethical issues in accounting |
10 | Mandatory |
Year |
Principles of EconomicsThe module provides students with a thorough understanding of economics at an introductory level. The module is aimed at teaching students how to think as an economist, and how to construct and critically assess economic models. The first half of the module covers the principles of microeconomics and shows how they can be applied to real-life situations and economic policy. The second half develops a framework for understanding macroeconomic events and macroeconomic policy. The emphasis throughout the year is to demonstrate the usefulness of economics as an analytical tool for thinking about real world problems. Learning Outcomes 1. Demonstrate knowledge and understanding of the basic principles of microeconomics and macroeconomics 2. Apply relevant knowledge and understanding of economic theory to contemporary economic issues and debates 3. Demonstrate analytical, graphical and numerical skills to address economic problems. 4. Utilise and solve simple economic models that explain economic behaviour and phenomena |
10 | Mandatory |
2 |
World Cultures and EtiquetteAs the world becomes increasingly globalised, there is a risk that modern citizens may no longer recognise and value crucial societal differences that are implicit to other's cultures. This module aims to implement a practice of recognising and valuing cultural differences, so students are equipped to communicate respectfully around the world. Learning Outcomes 1. Recogniseand value cultural differences. 2. Identify and implementethical cross-cultural communication practices. 3. Promote and advocate for inclusivity. 4. Develop sustainable capabilities to adapt one’s behaviour toa variety of cultural settings. |
05 | Elective |
Year |
Academic WritingThis module provides students with a broad range of skills required in third-level academic writing. It enables students to understand what constitutes good academic writing and to recognise the importance and value of attaining good academic writing skills. Simultaneously, it provides them with those skills. The module is conducted as a structured balance of theory and practice, with theoretical tuition supplemented by guided practical application. The module is assessed by means of continuous assessment. Learning Outcomes 1. Recognise and utilise a range of forms of sentence structure. 3. Structure and sequence text logically. 5. Apply a range of proofreading skills. 6. Implement skills of style and tone appropriate to a range of academic writing tasks. 7. Devise,write and revise a report. 8. Plan, write and edit an academic essay. |
10 | Elective |
Year |
French Language and Culture 1(CEFR A1.1) This module offers students the opportunity to learn French from beginner's level. The module will also enhance understanding of the cultural and contextual environment of the target language. This module develops communicative language skills and adopts an action-oriented approach to teaching and learning. Upon successful completion of this module students are deemed to have reached A1 Level of the Common European Framework. Learning Outcomes 1. Identify, when people speak slowly and clearly, familiar words/phrases/conversations and concrete information (e.g., about him/herself, family, school, hobbies or surroundings) 3. Interact, ask, and answer basic questions on predictable areas of immediate need and familiar topics (e.g., everyday life, family, school). 4. Produce short, elementary written sentences, complete easy forms. 5. Recognise social and cultural aspects of France and French-speaking countries introduced in the module. |
10 | Elective |
Year |
German Language and Culture 1(CEFR A1.1) This module offers students the opportunity to learn German from beginner's level. The module will also enhance understanding of the cultural and contextual environment of the target language. This module develops communicative language skills and adopts an action-oriented approach to teaching and learning. Upon successful completion of this module students are deemed to have reached A1 Level of the Common European Framework. Learning Outcomes 1. Identify, when people speak slowly and clearly, familiar words/phrases/conversations and concrete information (e.g., about him/herself, family,school, hobbies or surroundings) |
10 | Elective |
Year |
Spanish Language and Culture 1This module offers learners the opportunity to study Spanish from beginner's level. The module delivery will focus on a student-centred, active learning approach. Learners will develop communicative skills, including oral comprehension and production, written comprehension and production, interaction and mediation. Upon successful completion of this module, learners are deemed to have reached A1.1 Level of the Common European Framework of Reference for Languages (CEFR). Learning Outcomes 1. Identify when people speak slowly and clearly familiar words/phrases/conversations and concrete information (e.g., about him/herself, family, school, hobbies or surroundings). 2. Distinguish familiar names, words, notices, and simple sentences in short texts (e.g., visual adverts, social media texts, leaflets). 3. Interact, ask, and answer basic questions on predictable areas of immediate need and familiar topics (e.g., everyday life, family, school). 4. Produce short, elementary written sentences, complete easy forms. 5. Recognise social and cultural aspects of Spain and Spanish-speaking countries introduced in the module |
10 | Elective |
Year |
Gaeilge Language and Culture 1Set at CEFR level B1.1, this lower intermediate course aims to build on the language competencies of learners who have studied Irish to Leaving Certificate or an equivalent standard. The course will also enhance understanding of the social, cultural and literary context of the language. Learning Outcomes 1. Reception: Listening. Understand the main points of clear speech on familiar matters regularly encountered in work, college and leisure, and media content concerning current affairs or topics of personal interest. 2. Reception: Reading. Understand texts that consist mainly of high frequency, every-day or job related language, and the description of events, feelings and wishes in personal communication. 3. Spoken Interaction/Production. Deal with most situations likely to arise while interacting in an Irish-speaking environment. Enter unprepared into conversation on topics that are familiar, of personal interest or pertinent to everyday life. Connect phrases in a simple way in order to describe experiences, events and aspirations. Give brief explanations for opinions and plans. Narrate a story and givereactions to the plot of a book or film. 4. Written and Online Interaction/Production. Interact in relation to experiences and events, impressions and feelings, having prepared in advance. Ask for and give simple clarifications, and respond to questions and comments in some detail. Write straightforward connected text on topics that are familiar or of personal interest. 5. Mediation: Text/Concept/Communication. Convey information given inclear, well-structured informational texts on subjects that are familiar or of current interest. Help define a task in basic terms, invite others to contribute their views and ask appropriate questions to checkunderstanding. Facilitate shared communication between people. 6. Engage with selected aspects of Irish language culture at a level commensurate with learning outcomes 1-6 above. |
10 | Elective |
Year 2
Semester | Module Details | Credits | Mandatory / Elective |
---|---|---|---|
1 |
Management Information SystemsThis module introduces key concepts in information systems, with practical lab based exercises using relevant business applications. Learners will also delve into the technical aspects of computer networks, the Internet, and emerging technologies like disruptive innovations and cloud computing. Learning Outcomes 1. Analyse current information and communications technologies (ICTs) and apply them to business problems. 2. Classify security risks to personal and business information and identify appropriate controls systems. 3. Collaborate using internet technologies and cloud systems. 4. Differentiate typical computer network implementations 5. Account for the implementation of the Internet 6. Manage and analyse business data using desktop applications. |
05 | Mandatory |
1 |
Business CommunicationsThis module introduces students to the principles of Business communications. It will enable students to develop key communication skills, oral, non-verbal and written to assist them to communicate effectively in business settings. Students will be able to identify, communication patterns that lead to effective communication; patterns that create barriers to good communication, and explore strategies to reduce or eliminate barriers to effective communication. The module also examines the changing role of business communications in the Digital Age. Learning Outcomes 1. select and apply specific communication skills to meet the demands of the business micro and macroenvironment |
05 | Mandatory |
1 |
Human Resource ManagementHuman Resource Management (HRM) is the first of two modules in Human Resource Management. The other is Human Resource Development (HRD). Both modules aim to provide an overview of the essential areas of HRM. It will be taught in lectures and small classes with an emphasis on the practical operation of HRM in workplaces. Learning Outcomes 1. Outline the fundamental processes in HRM, the theoretical models underpinning HRM, and describe the historical development of HRM. 2. Outline Human Resource Planning and its contribution to the successful functioning of an organisation, and explain the process of recruitment andselection. 3. Explain the links between employee induction, turnover and retention and how a strategic approach to their management can increase the potential overall competitiveness and success of the organisation |
05 | Mandatory |
1 |
Applied Marketing and SalesThis module is designed to apply marketing and sales theory to a variety of business environments. Emphasis will be placed on understanding the stages of the selling process. In addition, students will be able to evaluate the importance of sustainability marketing in a modern business context. This module will develop students' transferable skills and competencies. Learning Outcomes 1. Explorethe marketing environment in which a range of consumer goods, services and industrial companies operate and make sales. 2. Examine the marketing and sales theories relevant to organisations. 3. Prepare and deliver a sales presentation including negotiating, closing the sale and following-up with customers. 4. Explain the marketing planning process that integrates with a companys overall strategy. 5. Explain the importance of sustainablemarketingto customers and sellers. |
05 | Mandatory |
1 |
Advanced Management AccountingThis module exposes the student to management accounting principles in relation to materials, labour, marginal and absorption costing systems and decision making . Once an understanding of the principles has been achieved, they will be applied in a variety of scenarios. Learning Outcomes 1. Apply the accounting treatment for materials, labour and overheads 3. Apply and evaluate the principles of marginal and absorption costing. |
05 | Elective |
1 |
Business Start UpThis module aims to provide students with the fundamental skills and capabilities required for setting up a business. Learning Outcomes 1. Explain the fundamental role of entrepreneurship and the main characteristics of entrepreneurs 2. Explore the elements involved in identifying product or service opportunities 3. Create a Business Model Canvas feasibility study, appreciate the importance of business planning and the relevance of the external environment 4. Explain thedifferent types of business ownership and their associated legal forms 5. Understand therole played by core business functionsin setting up a business |
05 | Elective |
2 |
Statistics for BusinessThis module is intended to provide students with an introduction to a range of basic quantitative, statistical, analytic and computational skills and techniques which are of relevance in the business environment. Learning Outcomes 1. Calculate statistical data and represent this diagrammatically. 2. Apply mathematical functions and equations in the solving of business problems 3. Use time series modelling and regression analysis to identify data trends and to make business forecasts. 4. Calculate expectation and probability to solve practical business problems. |
05 | Mandatory |
2 |
Applied MacroeconomicsThis module builds on the foundations of macroeconomics. In applied macroeconomics, the economy will be analysed in the long-run (the classical model) and the short-run (keynesian model). In these models, we examine national output, the level of unemployment and the price level and show how government policies such as stabilisation policies or investment policies affect the macroeconomy. Case studies will be a feature of the module to take account of current developments. Students will identify, act on, and evaluate their professional and personal actions with the knowledge and appreciation of interconnections among economic, environmental, and social perspectives. Learning Outcomes 1. Describe and distinguish between the Keynesian and Classical schools of economic thought. 6. Students will identify, act on, and evaluate their professional and personal actions with the knowledge and appreciation of interconnections among economic, environmental, and social perspectives. |
05 | Mandatory |
2 |
Human Resource DevelopmentHuman Resource Development (HRM) is the second of two modules in Human Resource Management. The other is Human Resource Management (HRM). Both modules aim to provide an overview of the essential areas of HRM. It will be taught in lectures and small classes with an emphasis on the practical operation of HRM in workplaces. Learning Outcomes 1. Explain Performance Management and its associated processes including, interalia, coaching |
05 | Mandatory |
2 |
Organisational BehaviourThis module provides students with a detailed understanding of human behaviour in organisations. Organisational behaviour seeks to understand, explain and predict individual, group and organisational behaviour in the workplace. To do this, it borrows heavily from sociology, psychology and to a lesser extent anthropology. Topics covered include, among others, personality, perception, group dynamics and organisational development. Learning Outcomes 1. Explain the scope of study in the fields of Behavioural Science and Organisational Behaviour. |
05 | Mandatory |
2 |
Advanced Financial AccountingThis module is an exciting and challenging accounting module which follows on from Fundamentals in Financial and Management Accounting. The module builds on knowledge and expertise from Fundamentals in Financial and Management Accounting and learners progress from preparing accounts for sole traders to preparation of accounts for partnerships and companies. This module has a practical and applied focus. Learning Outcomes 1. Prepare draft partnership and limited company accounts |
05 | Elective |
2 |
Family BusinessFamily businesses often outperform nonfamily businesses. One of the primary sources of success for business-owning families is their focus on ensuring continuity of both the business and the family. Enterprise Ireland has identified this area as particularly important in the West of Ireland and this module addresses many of the challenges associated with planning for family/small business and ownership continuity or succession planning. Learning Outcomes 1. Assist in developing a vision to grow a family/small business in the Irish and International markets. 2. Explain succession planningand hownext generationowners/leaders can preserve and enhance thefamilybusiness. 3. Analyse the range of ownership and leadership options to prepare owners and leaders for meeting an identified vision |
05 | Elective |
Year |
Business Law and Legal Studies This module will give students an introduction into the area of the Irish legal process, legal research methods, EU law, contract, commercial, tort, employment and company law. Learning Outcomes 1. Explain and apply the principles of Irish Law and the legal process. 2. Explain the role and functions ofthe EU Institutions and apply the principles of EU Law. |
10 | Mandatory |
Year |
French Language and Culture 2This course offers students the opportunity to continue with a foreign language at level A1.2 and A2.1. The course will hone understanding of the cultural and contextual environment of the target language. It will further prepare students who wish to avail of international placement opportunities or of the Erasmus year abroad. Learning Outcomes 1. Listening reception: Can understand phrases and the highest frequency vocabulary related to areas of most immediate personal relevance (e.g. very basic personal and family information, shopping, local geography, employment) and can catch the main point in short, clear, simple messages and announcements. 2. Reading reception: Can read very short, simple texts. Can find specific, predictable information in simple everyday material such as advertisements, prospectuses, menus and timetables and can understand short simple personal letters. 3. Written and online interaction & production:Can engage in basic social interaction, expressing feelings, actions, needs and responding to comments with thanks, apology, or answers to questions. Can complete simple transactions (e.g., ordering goods), can follow simple instructions and collaborate in a shared task. Can write a series of simple phrases or sentences linked with ‘and’, ‘but’,’because’, etc. 4. Spokeninteraction & production: Can communicate in simple and routine tasks requiring a simple and direct exchange of information on familiar topics and activities (e.g., family, other people, living conditions, educational background, present/recent job). Can handle very short social exchanges, even though may not be able to keep the conversation going. 5. Mediation: Can convey the main point(s) involved in short, simple texts on everyday subjects of immediate interest (e.g., personal wants and needs), provided these are expressed clearly in simple language. Can collaborate in simple, practical tasks, asking what others think, making suggestions and understanding responses. Can indicate understanding, agreement and can recognise disagreement. 6. Cultural aspects will be included in listening reception, reading reception, spoken interaction & production, written and online interaction & production, and mediation. |
10 | Elective |
Year |
German Language and Culture 2This module offers students the opportunity to continue with a foreign language at A1.2 or A2.1 level. The course will hone understanding of the cultural and contextual environment of the target language. During the year, students will undertake individual and group tasks to develop their competencies in spoken and written production as well as their ability to interact in the target language. This module will prepare students who wish to avail of international placement opportunities or the Erasmus year abroad. Upon successful completion of this module students will be progressing towards achieving Level A2 within the Common European Framework of Reference. Learning Outcomes 1. Identify phrases and the highest frequency vocabulary related to areas of most immediate personal relevance (e.g. basic personal and family information, eating out, local geography, the environment and employment) and catch the main point in short, clear, simple messages and announcements. 2. Select and find specific, predictable information in simple everyday material such as advertisements, prospectuses, menus, and timetables and understand short simple personal letters. 3. Reproduce a series of simple linked phrases or sentences on areas of most immediate personal relevance and respond to comments with thanks or apology. 4. Communicate orally during routine tasks requiring a simple and direct exchange of information on familiar topics and activities (e.g., family, other people, living conditions, educational background, the environment and employment). 5. Translate short, simple texts on everyday subjects of immediate interest (e.g., personal wants and needs), provided these are expressed clearly in simple language. |
10 | Elective |
Year |
Spanish Language and Culture 2This module will build on learners elementary knowledge of the structure and vocabulary of the language. It will hone an understanding of the cultural and contextual environment of the target language. It will further prepare learners who wish to avail of international placement opportunities or of the Erasmus semester in Spain. The emphasis will be on improving communication and comprehension. There will be greater focus on grammar, conversational expressions and vocabulary in order to continue to consolidate comprehension and communication skills. Upon successful completion of this module, learners are deemed to have reached A1.2 Level of the Common European Framework of Reference for Languages (CEFR). Learning Outcomes 1. Identifyphrases and the highest frequency vocabulary related to areas of most immediate personal relevance (e.g.basic, personal and family information,eatingout,local geography,the environment andemployment)and catchthe main point in short, clear, simple messages and announcements. 2. Selectand find specific, predictable information in simple everyday material such as advertisements, prospectuses,menus,and timetables and understand short simple personal letters. 3. Reproducea series of simple linked phrases orsentences onareas of most immediate personal relevanceand respond to comments with thanksor apology. 4. Communicateorallyduringroutine tasks requiring a simple and direct exchange of information on familiar topics and activities (e.g.family, other people, living conditions, educational background,the environment andemployment). 5. Translateshort, simple texts on everyday subjects of immediate interest (e.g.personal wants and needs), provided these are expressed clearly in simple language. |
10 | Elective |
Year |
Gaeilge Language and Culture 2This year long module covers the language syllabus at CEFR level B1.2 and offers learners the opportunity to continue their study of Irish at lower intermediate/intermediate level. The course will also further enhance understanding of the social and cultural context of the language and will incorporate the study of Irish language media and film. Learning Outcomes 1. Reception: Listening: Demonstrate an understanding of the main points of clear speech on familiar matters, media programmes on current affairs or topics of personal or professional interest when delivery is relatively slow and clear. 2. Reception: Reading : Show comprehension of texts that consist mainly of high frequency, including descriptions of events and feelings. 3. Oral Interaction/Production : Deal with a range of situations while interacting in an Irishspeaking environment, extemporise on familiar topics, rationalise, explain, opine and narrate. 4. Written and Online Interaction/Production :Write simple connected text on familiar and personal topics, describe experiences and impressions. 5. Mediation: Text/Concept/Communication: Convey information given inclear, well-structured informational texts on subjects that are familiar or of current interest. Help define a task in basic terms, invite others to contribute their views and ask appropriate questions to checkunderstanding. Facilitate shared communication between people. 6. Show increasing responsibility for selfdirected learning. 7. Demonstrate a critical understanding of selected works of literature, film and media. |
10 | Elective |
Year 3
Semester | Module Details | Credits | Mandatory / Elective |
---|---|---|---|
1 |
Financial ManagementThis module covers many broad areas of Finance and Financial Management with a particular focus on how to deal with business challenges such as identifying appropriate sources of finance, evaluating investments, interpreting financial statements and managing working capital. Having an appropriate knowledge of Financial Management is valuable across all sectors of business, regardless of whether students choose to work in Finance, Marketing, Human Resources, IT or other disciplines. By having a strong knowledge of financial management, students will be able to contribute and add value both within a business context and also on a personal level. Learning Outcomes 1. Discuss the role and purpose of financial management. 4. Evaluate capital investment projects by collating and presenting relevant information and by using appropriate methods such as Pay-back Period, Accounting Rate of Return, Net Present Value & Internal Rate of Return. 6. Discuss contemporary issues in financial management such as ESG reporting(Environmental, Social & Governance),and consider the ethical role of finance professionals. |
05 | Mandatory |
1 |
New Venture CreationThis module helps the Learner understand the key attributes associated with creative thought. There is emphasis on the development of transferable skills such as cultivation of a creative team culture and the practical steps in new idea creativity, generation and evaluation. Learning Outcomes 1. 1. Interpret idea generation tools and techniques to develop creative ideas. 2. 2. Discuss the barriers to creativity at an individual and organisational level. 3. 3.Develop team building skills by working in teams in developing creative ideas. 4. 4. Apply screening tools to potential ideas. 5. 5. Assess the potential viability of ideas using evaluation tools and techniques. |
05 | Mandatory |
1 |
Project ManagementThe aim of the module is to provide students with a fundamental understanding of professional project management as well as the development of key skills and capabilities in the application of key concepts, frameworks and techniques to projects. Learning Outcomes 1. Explain the role of the project manager and examine the key causative factors/reasons for project success/failure. 2. Develop professional project management competencies in selection, initiation, scoping, scheduling, resourcing, costing, report writing and auditing of projects. 3. Structure and manage projects through respective project life cycle phases – in particular utilising of the [PMBOK] project management framework. 4. Develop individual, team, people and problem-solving competencies by being an active member of a project management team. 5. Explain and apply key project management concepts, standards, analytical methods and key software tools. |
05 | Mandatory |
1 |
Digital BusinessBusiness is digital. Digital business drives business and societal change worldwide, and has led to the creation, destruction, and transformation of businesses. This module is to develop an e-strategy for a digital business and use digital components for business and industry. Students will know how the digital components will impact business and identify how to combine these to develop business online. Learning Outcomes 1. Demonstrate knowledge of the components required for an ebusiness. 2. Demonstrate knowledge of keyissues facing an e-business keeping in mind business trends and success stories 3. Create an ebusiness strategy 4. Create an online presence for an e-business using a leading contemporary content management platform |
05 | Mandatory |
1 |
Applied Human Resource ManagementThe module develops a thorough understanding of contemporary issues in Human Resource Management and the practical skills needed for the workplace management. The module facilitates a practical approach and allow learners to analyse and evaluate management of human resources in organisations including SMEs. The analysis serves as a basis for learners to suggest improvements to develop dynamic capabilities and to sustain organisational competitive advantage. The module will incorporate case studies; therefore, the learners will be able to think critically and apply their knowledge to real-world situations. Learning Outcomes 1. Recognise the strategic value that HRM adds in the pursuit of organisational competitive advantage and organisational sustainability 2. Explain the importance of talent management and design initiatives to acquire, motivate and retain the organisational talent 3. Critically evaluate the function of HRM in structuringthe information and participation channels for continuous organisational improvements 4. Design the measures ofemployee engagement and suggest organisational interventions to improve its levels 5. Reflect on the contemporary issues in managing of people in organisations and evaluate their impact on employee motivation and morale |
05 | Elective |
1 |
Leading ChangeChange is a continuous process that requires organisations to take a number of steps to ensure survival and improve competitive advantage. Effective leadership is needed to understand, plan and communicate the nature of organisational change and manage the response. This module explores various opportunities and challenges associated with leading and managing organisational change. It examines how the change process is initiated, planned, implemented and evaluated. It also investigate show organisations can learn to evolve their capacity to innovate enhancing future competitiveness prospects. Learning Outcomes 1. Identify the role of change in relation to individuals, groups/teams, departments within organisations. 2. Explain the change process and how to manage resistance to change. 3. Analysethe business environment/ecosystem context and influenceonorganisational change. 4. Critique leadership styles andimpact on managing organisational change. 5. Predict how current innovations canshapefuture organisational competitiveness. |
05 | Elective |
1 |
French Language and Culture 3ASet at CEFR level A2.2, this lower intermediate course aims to build on the language competencies of learners who have studied French to A2.1 level or an equivalent standard.The course will also enhance understanding of the social and cultural context of the language. Learning Outcomes 1. Reception: Listening. Understand the main points of clear speech on familiar matters regularly encountered in work, college and leisure, and media content concerning current affairs or topics of personal interest. 2. Reception: Reading. Understand texts that consist mainly of high frequency, every-day or job related language, and the description of events, feelings and wishes in personal communication. 3. Spoken Interaction/Production. Deal with most situations likely to arise while interacting in an French-speaking environment. Enter unprepared into conversation on topics that are familiar, of personal interest or pertinent to everyday life. Connect phrases in a simple way in order to describe experiences, events and aspirations. Give brief explanations for opinions and plans. Narrate a story and givereactions to the plot of afilm. 4. Written and Online Interaction/Production. Interact in relation to experiences and events, impressions and feelings, having prepared in advance. Ask for and give simple clarifications, and respond to questions and comments in some detail. Write straightforward connected text on topics that are familiar or of personal interest. 5. Mediation: Text/Concept/Communication. Convey information given inclear, well-structured informational texts on subjects that are familiar or of current interest. Help define a task in basic terms, invite others to contribute their views and ask appropriate questions to checkunderstanding. Facilitate shared communication between people. |
05 | Elective |
1 |
German Language and Culture 3ASet at CEFR level A2 + this course aims to build on the language competencies of learners who have studied German to A2.1 or an equivalent standard. The course will also enhance understanding of the social and cultural context of the language. During the year, students will undertake individual and group tasks to develop their competencies in spoken and written production as well as their ability to interact in the target language and broaden their knowledge of German culture and society. Upon successful completion of this module students will be progressing towards achieving Level A2 within the Common European Framework of Reference. Learning Outcomes 1. Understand instructions, announcements and messages about familiar everyday activities and hobbies provided the delivery is slow and clear. 2. Extract information from a range of texts that consist mainly of high frequency every-day language on topics such as family life, employability, travel and holidaying, shopping, popular culture, and the environment. 3. Exchange basic information by text message, by email or in short letters and write about everyday aspects of their immediate environment e.g., people, places, a job, or study experience. 4. Communicate orally, at an appropriate level, on familiar topics in predictable everyday situations. 5. Use simple language to provide an approximate translation of short texts on familiar and everyday themes. |
05 | Elective |
1 |
Spanish Language and Culture 3ASet at CEFR level A2+, this module aims to build on the language competencies of learners who have studied Spanish to A1.2 or an equivalent standard. The module will also enhance understanding of the social and cultural context of the language. During the year, learners will undertake individual and group tasks to develop their competencies in spoken and written production as well as their ability to interact in the target language and broaden their knowledge of Spanish culture and society. Upon successful completion of this module, learners will be progressing towards achieving Level A2 within the Common European Framework of Reference (CEFR). Learning Outcomes 1. Understandinstructions, announcements and messagesaboutfamiliar everyday activitiesand hobbiesprovidedthe delivery is slow and clear. 2. Extract information from a range of texts that consist mainly of high frequency, everyday language on topicssuch as family life, employability, travel and holidaying, shopping, popular culture, and the environment. 3. Exchange basic information by text message, by email or in short lettersand write about everyday aspects of theirimmediateenvironmente.g.people, places, a job,or study experience. 4. Communicate orally, at an appropriate level, on familiar topics in predictable everyday situations. 5. Use simple languageto provide an approximate translation of short textson familiar and everyday themes. |
05 | Elective |
1 |
Gaeilge Language and Culture 3AThe first of two modules that cover the syllabus at CEFR level B2.1, this course offers learners the opportunity to continue their study of Irish at intermediate level. The course will also further enhance understanding of the social, cultural and literary context of the language and will incorporate the study of Irish language media and film. Learning Outcomes 1. Demonstrate an understanding of extended speech, lectures and TV programmes provided the topic is reasonably familiar. |
05 | Elective |
1 |
Cultural Studies: IrelandOn successful completion of this module the learner should know, understand and/or be able to demonstrate the specificity of Ireland's rich cultural heritage: linguistic, literary and musical culture in terms of Ireland's varied contributions to contemporary international culture . Drawing on the past to inform the present, insights into Ireland's musical, literary, linguistic and filmic heritage will form a unique introduction for the learner on this rich and varied subject bearing in mind the United Nations Developmental Goals of inclusively, cultural and societal sustainability. Learning Outcomes 1. Understand and explain the specificity of Ireland’s linguistic, literary and musical culture 2. Demonstrate the presence of the past’ in Ireland’s varied contributions to contemporary international culture . 3. Form informed insights into the specifically cultural aspects of Ireland’s heritage |
05 | Elective |
2 |
World Cultures and EtiquetteAs the world becomes increasingly globalised, there is a risk that modern citizens may no longer recognise and value crucial societal differences that are implicit to other's cultures. This module aims to implement a practice of recognising and valuing cultural differences, so students are equipped to communicate respectfully around the world. Learning Outcomes 1. Recogniseand value cultural differences. 2. Identify and implementethical cross-cultural communication practices. 3. Promote and advocate for inclusivity. 4. Develop sustainable capabilities to adapt one’s behaviour toa variety of cultural settings. |
05 | Elective |
2 |
Operations ManagementThe operations function is responsible for the production and delivery of goods and services to the marketplace. This module adopts a contemporary approach to operations management by promoting a global perspective in relation to locally produced goods and services. In addition to critical aspects of the operations function within an organisational context, students will learn about the role of global production networks and value chains. Specifically how these networks and value chains influence strategy, scheduling and execution, enabling production best practice at local level regardless of scale or industry. Learning Outcomes 1. Describethe role of operations management in building and sustaining organisational success. 2. Explore the processes of how products or services are produced and delivered to customers. 4. Describe how an Enterprise Resource Planning (ERP) system works and how the major components (such as SOPs, MPS, MRP, purchasing, and shop-floor scheduling) relate to the making of the products/services. |
05 | Mandatory |
2 |
New Venture PlanningThe module introduces Learners to the business planning process and they learn to plan a project around key milestones and concepts, including the essential skill of raising finance and gathering talent.The different options of how to protect Intellectual Property are explored. The module teaches the Learner the key skills and principles required to fund a start-up and manage and support a new venture. Learners will be broken into individuals or teams and will be asked to research and present and defend a detailed Business Plan for a proposed new venture idea. The proposed new venture idea can have been identified in the New Venture Creativity module covered by the Learner previously. Learning Outcomes 1. Distinguish between different types of intellectual property ownership 2. Demonstrate an understanding of how to plan for the launch of a new venture 3. Be in a position to research and produce a detailed business plan for a new venture idea 4. Analyse a new venture from the perspectives of investors and funding bodies 5. Construct a persuasive presentation on a new venture proposal for a potential investor |
05 | Mandatory |
2 |
Business Communications and NegotiationsThe aim of this module is to help students master the concepts, skills, and practices of effective business communications and negotiations. Learning Outcomes 1. Assess the major concepts and theories of negotiation and the purpose of communications. |
05 | Mandatory |
2 |
Planning and Decision Making for EntrepreneursThis module focuses on the skills and knowledge required for financial planning and commercial decision -making. While it is of particular relevance to entrepreneurs in running their own business, it is also relevant for anyone involved in managing a business. It is designed to build on the fundamental accounting module at level 6 and financial management module at level 7. The module focuses on specific areas essential for the development of a business idea through to successful fruition. It is intended to develop the students financial planning and commercial decision-making skillset over a number of core areas. Learning Outcomes 1. Develop a fully integrated suite of budgets (Functional budgets, Cash budget, Budgeted Statement of Profit and Loss and Budgeted Statement of Financial position) for inclusion in a Business Plan. 2. Apply the principles of relevant costing to commercial decision-making scenarios 3. Apply a knowledge and understanding of product/servicecosting and product/service pricing concepts 4. Demonstrate a knowledge and understanding of the implications of the capital structure (debt versus equity) of a business 5. Demonstratea knowledge and understanding of the specific tax incentives and reliefs available to entrepreneurs |
05 | Mandatory |
2 |
Technology, Management and SocietyThe module aim is to foster an understanding of management in the context of the social effects of technological innovation. Learning Outcomes 1. Think critically about management in the technologically enabled workplace of the 21st century; 2. Argue comfortably on issues relating to the technological developments in their socio-economic context; 3. Demonstrate a knowledge and understanding of the technological forces shaping human behaviour and assess their impact in the workplace; and 4. Demonstrate an active interest in current debates and issues relating to technological induced cultural change within a community (business or otherwise). |
05 | Elective |
2 |
Business AnalyticsThis module introduces the learner to tools and methods for conducting business analytics and data mining. In particular, this module develops the skills and competencies that form the early stages of the data mining lifecycle. Learning Outcomes 1. Manage, explore and cleanse business data for analytics 3. Generate reports and visualisations |
05 | Elective |
2 |
French Language and Culture 3BSet at CEFR level B1.1, this lower intermediate course aims to build on the language competencies of learners who have studied French to A2.2 level or an equivalent standard.The course will continue to enhance understanding of the social and cultural context of the language. Learning Outcomes 1. Understand the main points of clear standard speech on familiar matters regularly encountered in work, leisure. 2. Understand texts that consist mainly of high frequency everyday or job-related language. 3. Deal with most situations likely to arise whilst travelling in an area where the language is spoken. 4. Write connected text on topics which are current or of personal interest, offer reasons and explanations. 5. Demonstrate autonomy in learning. 6. Interact in a multi-cultural environment. |
05 | Elective |
2 |
German Language and Culture 3BSet at CEFR level A2 + this course aims to build on the language competencies of learners who have studied German to A2.1 or an equivalent standard. The course will also enhance understanding of the social and cultural context of the language. During the year, students will undertake individual and group tasks to develop their competencies in spoken and written production as well as their ability to interact in the target language and broaden their knowledge of German culture and society. Upon successful completion of this module students are deemed to have reached A2 Level of the Common European Framework. Learning Outcomes 1. Understand instructions, announcements and messages about familiar everyday activities and hobbies provided the delivery is slow and clear. 2. Extract information from a range of texts that consist mainly of high frequency every-day language on topics such as family life, employability, travel and holidaying, shopping, popular culture, and the environment. 3. Exchange basic information by text message, by email or in short letters and write about everyday aspects of their immediate environment e.g., people, places, a job, or study experience. 4. Communicate orally, at an appropriate level, on familiar topics in predictable everyday situations. 5. Use simple language to provide an approximate translation of short texts on familiar and everyday themes. |
05 | Elective |
2 |
Spanish Language and Culture 3BSet at CEFR level A2+, this module aims to build on the language competencies of learners who have studied Spanish to A2.1 or an equivalent standard. The module will also enhance understanding of the social and cultural context of the language. During the year, learners will undertake individual and group tasks to develop their competencies in spoken and written production as well as their ability to interact in the target language and broaden their knowledge of Spanish culture and society. Upon successful completion of this module, learners will be progressing towards achieving Level A2 within the Common European Framework of Reference (CEFR). Learning Outcomes 1. Understandinstructions, announcements and messagesaboutfamiliar everyday activitiesand hobbiesprovidedthe delivery is slow and clear. 2. Extract information from a range of texts that consist mainly of high-frequency, everyday language on topicssuch as family life, employability, travel and holidaying, shopping, popular culture, and the environment. 3. Exchange basic information by text message, by email or in short lettersand write about everyday aspects of theirimmediateenvironmente.g.people, places, a job,or study experience. 4. Communicate orally, at an appropriate level, on familiar topics in predictable everyday situations. 5. Use simple languageto provide an approximate translation of short textson familiar and everyday themes. |
05 | Elective |
2 |
Gaeilge Language and Culture 3BThe second of two modules covering the syllabus at CEFR level B2.1, this course offers learners the opportunity to continue their study of Irish at intermediate level. The course will also further enhance understanding of the social, cultural and literary context of the language and incorporate the study of Irish language media and film. Learning Outcomes 1. Demonstrate further understanding of extended speech, lectures and TV programmes provided the topic is reasonably familiar. |
05 | Elective |
Year |
Entrepreneurship in ActionThe purpose of this module is to enable students to take real and meaningful steps towards the enhancement and/or implementation of their business idea/plan. It provides a crucial link between the aspirations of the business plan and the actual challenges on the ground when it comes to getting a business up and running. Depending on the needs of the aspiring entrepreneur, this module will afford learners the opportunity to either: (a) Commence the groundwork for launching their business idea by identifying, contacting and documenting potential funders, suppliers, distributors, government agencies, advisory boards etc. or (b) Enhance their existing business plan/idea by consulting with, and assisting, local entrepreneurs based in the ATU Dublin Road campus i-hub. In addition to gaining crucial exposure to some challenges associated with new business creation, learners will also be given the opportunity to network with like-minded entrepreneurs and relevant support bodies to their area of interest. This module will equip learners with a level of practical experience, and access to a network, that will be of significant importance in the future. Learning Outcomes 1. Demonstrate the skills and motivation necessary to manage learning tasks independently, professionally and ethically. 3. Assess barriers to entry and discuss potential solutions 4. Develop a network of like-minded people in an area of relevance/interest 5. Apply new knowledgeto strengthen and advance the credibility of thebusiness plan/idea 6. Reflect on their strengths and weakness in terms of networking and engagement and identify their own learning needs 7. Display the necessary personal management skills to plan, organise and manage business projects and assignments. |
10 | Mandatory |
Progression
Upon successfully completing Year 3 (Level 7), students can then apply internally for Year 4 (Level 8). ATU Level 8 qualifications are recognised worldwide for postgraduate entry.
The Level 8 degree is designed to meet the Teaching Council requirements for the teaching of Business to Leaving Certificate level following the completion of a Professional Master of Education (PME).
Download a prospectus
Entry Requirements
Leaving Certificate Entry Requirement | 5 subjects at O6/H7 |
QQI/FET Major Award Required | Any |
Additional QQI/FET/ Requirements | None |
Testimonial
Karina was one of our students of the year in 2013. She told us that “ATU prepared me for my current role by helping me to develop my leadership and teamwork skills to become more self-motivated and to challenge myself at all times to reach my full potential. Hard work is required but you are given all the tools and resources to meet your full potential by the excellent staff and resources that GMIT has to offer. Friendly staff, small class sizes and excellent resources for students all add to the positive experience that students have during their time in ATU”.
This is what she had to say about Entrepreneurship: “Entrepreneurship training is a critical aspect to the development of a graduate’s mind to bring into the workforce. Whether a graduate goes on to own their own company or work in a large organisation Entrepreneurship is at every corner. Testing innovative ideas, products and processes will all be demanded by customers; how to finance start-up ventures and innovation products, and how to sell and market new products are all some of the skills that are learnt through studying Entrepreneurship at ATU”.
Karina Dennigan , Entrepreneurship
Fees
Total Fees EU: €3000
This annual student contribution charge is subject to change by Government. Additional tuition fees may apply. Click on the link below for more information on fees, grants and scholarships.
Total Fees Non-EU: €12000
Subject to approval by ATU Governing Body (February 2025)
Further information on feesCareers
Graduates should be suitable for employment in a wide range of careers in the private, community, voluntary and public sectors including but not limited to:
Potentially creating, leading, and directing your own new for-profit or non-profit enterprise or social enterprise
Contributing to guiding an established private enterprise or non-profit enterprise including family business or social enterprise
Working in an administration or executive position for a private or non-profit or public sector or social enterprise organisation
Operating effectively in traditional business roles
Further Information
Contact Information
Department of Enterprise and Technology
Eilis McNulty
Programme Chair
E: eilis.mcnulty@atu.ie
Dr Meghann Drury-Grogan
Head of Department
T: +353 (0) 917 42898
E: lorna.moynihan@atu.ie
Enterprise & Technology