This module deals with the historical background, context and use of ambient, Foley and production sound in film / media. The students will also gain practical experience in the design and application of film / media incorporating sound.

1. Discuss in detail the historical background to sound in film.
2. Articulate the different types of non – musical sound in film.
3. Critically analyse sound design in a selection of films.
4. Design and create appropriate sound to accompany a predefined animatic.
5. Design and create a short narrative film without dialogue and music that utilises sound for narrative purposes.

This module introduces learners to the fundamentals of Cinematography and film editing. They will explore the “five C’s of cinematography” — Composition, camera angles, continuity, close-ups and cutting. They will learn how to edit their footage into a coherent narrative.

1. Compose, block and stage a scene
2. Employ appropriate frame rates and shutterspeeds/angles
3. Shape lighting
4. Use static and moving cameras where appropriate
5. Apply editing techniques effectively and appropriately

This module is designed to bolster the knowledge and skills gained in Storytelling and Scripting 1. As well as re-examining the structure and form of industry-standard films (both feature and short) and television shows, this module will also focus on documentaries, games and other forms of digital media that require storytelling and scripting. More complex scriptwriting techniques, including writing treatments, will be introduced to encourage students to experiment with their own creative content. Furthermore, students will be introduced to new and more abstract forms of storytelling, so they can apply these principals to their own creative works. There will be an emphasis on the importance of multiple drafts, so students can understand the value and necessity in refining creative works. Students will also have to pitch their story ideas, and argue for the decisions they have made along their writing journey. This will provide students with the knowledge and skills required for the creative industries, as well as preparing them for critical self-refection; this will be useful for their continued growth as writers and creatives.

1. Describe the conventions of writing in a particular medium (films, documentaries, sitcoms etc.)
2. Understand the developments in digital media and scriptwriting
3. Understand and apply high-quality scriptwriting techniques to their scripts
4. Refine and further their knowledge in narrative structures, characterisation, dialogue, exposition, and subtext
5. Be able to critically appraise their own work, as well as critique industry and peer scripts
6. Understand, and apply, the process of pitching in the industry

This module introduces the learner to the history and development of the language of film from its inception up to the end of World War 2.

1. Articulate a history and critical awareness of the language of film from is inception to the late 1940s.
2. Recognise the stylistic movements and genres relevant to this chapter of film history.
3. Critically analyse a film from this period of film history with specific reference to the language of film.
4. Perform independent research in support of written assignments and presentation work.
5. Reflect on the impact that this history may have on ones own filmmaking.

The Post-production 1 module explores the various processes and techniques used in the post-production phase of filming. Learners will learn how to process various footage types, colour correct and colour grade their footage and use chromakeying solutions to isolate their subjects for compositing. They will also learn how to use clean plates and masking to make composites. Learners will record audio externally and sync to their footage.

They will carry out projects and exercises which will demonstrate their knowledge and understanding of these processes. They will also develop an awareness of the history and context of post-production through the critiques of exemplars from Film and Media.

1. Process LOG footage and use LUTs
2. Colour correct and colour grade their footage
3. Use greenscreen/bluescreen and chromakeying solutions
4. Use clean plates to composite or patch footage
5. Use layers and masks to create composite footage
6. Synchronise external audio

This module focuses the learners in the theory and practice of Cinematography used in studio and field simulated live and multi-cam productions.

1. Articulate the issues pertaining to studio and field video production.
2. Translate narrative into a script and storyboard designed for studio and field based production.
3. Operate the studio and field audio / video recording equipment and assume various crew roles.
4. Critique various historical and contemporary studio based video productions
5. Design, create and execute a short studio based production.

This module develops the learners knowledge and practice of documentary filmmaking.

1. Articulate the history and context of documentary film.
2. Critique a selection of documentary films.
3. Instigate appropriate research techniques for a short documentary
4. Choose appropriate pre-production planning for a short documentary
5. Film, edit and complete a short documentary

This module discusses the history and development of the language of film and TV from the end of World War 2 to 1970.

1. Develop a critical awareness of the development of the language of film & TV from the end of World War 2 to the mid 1970s.
2. Describe in detail through presentations the stylistic movements and genres relevant to this chapter of film / TV history.
3. Compare and contrast selected film & TV works from this period of history with specific reference to the visual language employed.
4. Perform focused independent research in support of written assignments and presentation work.
5. Reflect on the impact that this history may have on ones own film / video making.

This module builds on the processes and techniques learned in Post Production 1. Learners will explore more advanced compositing techniques using multiple layers, compositions and blending modes. They will learn how to control the virtual camera in 3d space and how to create and employ visual effects and recognise when and where to use them. They will study and research the use of film titles and apply this knowledge in creating their own.

1. Employ multi-layer compositing techniques
2. Use moving mattes, luma and alpha mattes
3. Apply camera tracking techniques
4. Employ and combine visual effects
5. Create effective title sequences

This module develops the learners theory and practice of Cinematography used in experimental film and incorporating the latest tools for cinematographers.

1. Articulate the history and context of experimental film.
2. Critique a selection of experimental films.
3. Describe and implement the latest technological developments pertaining to cinematography.
4. Combine traditional cinematography with emerging cinematographic practices.
5. Design, create and produce a short experiemental film incorporating the latest cinematographic technology

This module deals with mainly the design of audio / video content that is, or can be used in interactive audio & video systems, such as interactive installations. Learners will engage with a human centered approach to problem solving. There will be scope within the module to allow for individual students to specialise in the technical / functionality aspect of interactive audio & video, if that is their preference. The history and context of interactive audio / video will be dealt with.

1. Discuss in detail the historical background and context of interactive audio & video.
2. Articulate the different types of interactive audio & video systems that exist or may come to exist.
3. Critically analyse aspects of a selection of interactive audio & video systems.
4. Design and create appropriate audio & video content for use in an interactive system.
5. Design a prototype that demonstrates a user-centric approach in its design and development.

This module deals with the development of film language from 19 to the the mid 1960's to 2010, as well as articulating relevant theoretical aspects of late 20th century film.

1. Develop a critical awareness of the development of the language of film & TV from the end of World War 2 to circa 2010.
2. Describe in detail through presentations the stylistic movements and genres relevant to this chapter of film / TV history.
3. Compare and contrast selected film & TV works from this period of history with specific reference to the visual language employed.
4. Perform focused independent research in support of written assignments and presentation work.
5. Reflect on the impact that this history may have on ones own film / video making.

Learners will implement a wide range of film related disciplines to produce a short piece demonstrating proficiency and innovation in approach. Students will show an ability to conceptualise and produce film and to discuss and critically reflect on the outcome.

1. Formulate a self directed design brief
2. Analyse current technology and its limitations
3. Develop an original, innovative and functional approach to digital film
4. Manage personal organisation in a professional and reflective manner.
5. Present development updates to peers at key milestone stages.
6. Produce professional quality outcomes ready for distribution on varying platforms.

The creative industries provide many and varied types of employment. This module offers students the opportunity to 'think forward' about their future career. They will study the characteristics of their particular creative sector (film, fashion, graphics, animation, photography) and become familiar with the challenges faced by businesses operating within it. They will reflect on their own position within their industry and create professional materials for self-promotion.

1. Recognise the characteristics of their industry and demonstrate knowledge of industry sectors and structures
2. Identify employment opportunities including freelance/self-employment possibilities
3. Produce professional self-promotion materials
4. Provide evidence of skills in reflection and critical thinking
5. Participate in team projects and debate the merits of team-work

This module critically examines the intersections between visual culture and digital media and the extent to which media form is shaping communication and creative production. It interrogates the cultural and theoretical conditions that have given rise to digital behaviours that both challenge cultural orthodoxies and unleash new creative possibilities for practitioners and audiences.

1. Articulate a thorough understanding of the historical, theoretical, and cultural conditions that shape creative production and reception in the digital age
2. Formulate a personal perspective on current visual culture practises informed by a variety of critical frameworks
3. Manage significant independent research demonstrating engagement with the wide contextual domain of contemporary visual culture pertinent to their research
4. Construct findings based on critical appraisal of key texts and sources
5. Write a cogent research proposal evidencing thorough research and demonstrating knowledge of their field of study

This module offers the learners a choice on whether to go on short spells of work placement with film / video professionals, or to film events and promotional material related to the university such as conference’s, concerts, workshops.

1. Articulate the current state of the film / video industry locally, nationally and globally.
2. Work as an individual using initiative and collaboratively as part of a team.
3. Choose and implement appropriate technology for the filming of an event.
4. Reflect on the real world experience of working in a professional film / video environment
5. Articulate the ethical and statutory issues relating to event filming.

This module allows the student to experience the pace of working in the creative industries through working on a variety of live industry and competition project briefs. Learners will demonstrate their skills and identify their strengths in their chosen field.

1. Pitch and present project work to a professional standard
2. Engage with industry standard and high profile competition briefs to produce professional standard project work
3. Critique design solutions against best practice in order to develop innovative design solutions
4. Justify use of medium, material and/or platform for a design solution
5. Integrate their knowledge and application of industry led production pipelines
6. Exercise critical judgement in utilising appropriate production techniques
7. Engage with industry practitioners

In this module students of Film and Animation will initiate the conception, research and development of a project proposal, which will form the basis for their major project. Graphic and UX design will use advanced skills to interrogate how communication is evolving in the age of connected devices and social media. Fashion with Promotion will explore a range of technical advancement and social conscience which now inform the industry.

The module affords students the opportunity to investigate the historical, theoretical, technical and cultural frameworks shaping their chosen field of study. They will be expected to seek out exemplars of professional practices and reflect on their own practice, and personal objectives for enhancing future progression.

1. Demonstrate enhanced critical, conceptual, and technical skills in the generation and progression of a self-initiated project
2. Explore and analyse the work of industry experts and practitioners
3. Express systematic understanding of current practices within their chosen field
4. Manage comprehensive independent research demonstrating engagement with the wide contextual domain of their chosen field
5. Apply advanced presentation skills through active participation in peer-to-peer critiques

Learners will propose, research and write a 6,000 word dissertation on an area of visual culture identified in consultation with the tutor. This will normally have been developed and presented as an initial proposal in semester 6. The dissertation must be the candidate’s own work and show evidence of significant independent research and a thorough knowledge of their field of study.

1. Select, evaluate and manage independent research demonstrating substantial engagement with the relevant contextual domain for their area of study
2. Articulate an advanced understanding of the historical, theoretical, and cultural concepts relevant to the dissertation topic
3. Formulate a personal perspective on design practise informed by a variety of critical frameworks
4. Construct findings informed by critical appraisal of pertinent texts and sources
5. Write a cogent dissertation demonstrating thorough compliance with departmental conventions on academic writing

This module follows on from the Pre-Production & Process module and pushes the learner into full production of an individual Major project in their chosen field of study. This module allows the learner to apply their creative and technical skills in the production of a substantial body of work.

1. Formulate a self-initiated design brief
2. Produce an advanced body of work demonstrating creativity, innovation and skill
3. Master a range of production techniques relevant to their chosen field of study
4. Demonstrate the limitations of production tools and technologies in their chosen field of study
5. Exercise critical judgement in utilising a range of skillsets to realise professional standard work
6. Work independently, critique their own work and engage pro-actively with group critiques and discussions
7. Exercise appropriate judgement in dealing with and mitigating production problems and risks

The creative industries, a sector founded on creative endeavour and creative enterprise, are the subject of theoretical and policy debate within Ireland and internationally. They provide employment opportunities to many graduates. This module encourages students to explore how creativity operates at a personal and organisational level and to become familiar with the employment landscape. Students work across disciplines to gain insights into the creative industries and their specific place within them.

1. Discuss creativity theory in relation to themselves and to creative enterprise
2. Assess the challenges facing the creative entrepreneur
3. Analyse the characteristics of the creative enterprise
4. Engage with businesses operating within the creative industries