Digital Innovation for Sport
Study Digital Innovation for Sport at ATU
Digital innovation can be defined as the development of novel digital technological products or solutions or the innovative use of existing digital technologies. Digital Innovation is critical to the growth and development of the sports industry as these initiatives can optimize processes, improve stakeholder experiences, and deliver new revenue streams. It is the Digital Innovators with digital mindsets who are driving digital transformation within sport.
Our suite of five Level 9 Certificates is designed to meet the professional development needs of the sports industry, offering short, part-time, online postgraduate courses which can be stacked towards a Masters qualification. These courses are aimed at sports professionals seeking the knowledge and skills to leverage the latest technology to gain better insights, deliver new revenue streams, create more efficient workflows and improve stakeholder experiences. The five certificates cover the breadth of sports innovation and learners can specialise in Sports Data and Analytics; Digital Transformation; Digital Marketing and Emerging Technology; Learning Design for Sports Performance Feedback and Programming for Sports Innovation.
Digital innovation has had a profound influence on sports business, participation and performance, and supported the exponential growth of the active living industry. The increasing digitisation and volumes of data being generated in the sport landscape has led to a significant growth in career opportunities across the SportsTech industry both nationally and globally. Sports professionals with digital mindset and capabilities are also required in Ireland’s sporting organisations to manage membership, competitions, performance, facilities, ticketing, broadcast, marketing and many more functions.
Course List | Level | Award |
Digital Innovation for Sport | 9 | Master of Science |
Digital Marketing and Emerging Technology in Sport | 9 | Certificate |
Digital Transformation for Sport | 9 | Certificate |
Learning Design for Sports Performance Feedback | 9 | Certificate |
Sports Data Analytics | 9 | Certificate |
Programming for Sports Innovation | 9 | Certificate |