This module allows the student to experience the pace of working in the creative industries through working on a variety of live industry and competition project briefs. Learners will demonstrate their skills and identify their strengths in their chosen field.

1. Pitch and present project work to a professional standard
2. Engage with industry standard and high profile competition briefs to produce professional standard project work
3. Critique design solutions against best practice in order to develop innovative design solutions
4. Justify use of medium, material and/or platform for a design solution
5. Integrate their knowledge and application of industry led production pipelines
6. Exercise critical judgement in utilising appropriate production techniques
7. Engage with industry practitioners

In this module students of Film and Animation will initiate the conception, research and development of a project proposal, which will form the basis for their major project. Graphic and UX design will use advanced skills to interrogate how communication is evolving in the age of connected devices and social media. Fashion with Promotion will explore a range of technical advancement and social conscience which now inform the industry.

The module affords students the opportunity to investigate the historical, theoretical, technical and cultural frameworks shaping their chosen field of study. They will be expected to seek out exemplars of professional practices and reflect on their own practice, and personal objectives for enhancing future progression.

1. Demonstrate enhanced critical, conceptual, and technical skills in the generation and progression of a self-initiated project
2. Explore and analyse the work of industry experts and practitioners
3. Express systematic understanding of current practices within their chosen field
4. Manage comprehensive independent research demonstrating engagement with the wide contextual domain of their chosen field
5. Apply advanced presentation skills through active participation in peer-to-peer critiques

Learners will propose, research and write a 6,000 word dissertation on an area of visual culture identified in consultation with the tutor. This will normally have been developed and presented as an initial proposal in semester 6. The dissertation must be the candidate’s own work and show evidence of significant independent research and a thorough knowledge of their field of study.

1. Select, evaluate and manage independent research demonstrating substantial engagement with the relevant contextual domain for their area of study
2. Articulate an advanced understanding of the historical, theoretical, and cultural concepts relevant to the dissertation topic
3. Formulate a personal perspective on design practise informed by a variety of critical frameworks
4. Construct findings informed by critical appraisal of pertinent texts and sources
5. Write a cogent dissertation demonstrating thorough compliance with departmental conventions on academic writing

This module follows on from the Pre-Production Process module and pushes the learner into full production of an individual Major project in their chosen field of study. This module allows the learner to apply their creative and technical skills in the production of a substantial body of work.

1. Formulate a self-initiated design brief
2. Produce an advanced body of work demonstrating creativity, innovation and skill
3. Master a range of production techniques relevant to their chosen field of study
4. Demonstrate the limitations of production tools and technologies in their chosen field of study
5. Exercise critical judgement in utilising a range of skillsets to realise professional standard work
6. Work independently, critique their own work and engage pro-actively with group critiques and discussions
7. Exercise appropriate judgement in dealing with and mitigating production problems and risks

The creative industries, a sector founded on creative endeavour and creative enterprise, are the subject of theoretical and policy debate within Ireland and internationally. They provide employment opportunities to many graduates. This module encourages students to explore how creativity operates at a personal and organisational level and to become familiar with the employment landscape. Students work across disciplines to gain insights into the creative industries and their specific place within them.

1. Discuss creativity theory in relation to themselves and to creative enterprise
2. Assess the challenges facing the creative entrepreneur
3. Analyse the characteristics of the creative enterprise
4. Engage with businesses operating within the creative industries